Looking to launch your product or brand into the Chinese market? Baidu paid advertising can get you in front of millions of users. Let us show you how.

In the world of digital marketing, it is Baidu (and not Google!) that dominates as the king of search engines within China. It was estimated to account for around 5% of global digital ad spend in 2015. Why not tap into the power of 420 million Chinese internet users and advertise on the platform they’re on the most?

The world’s second largest search engine, Baidu presents NZ businesses invaluable advertising opportunities. Rise to the top and gain a strong hold over your competition with a carefully crafted Baidu advertising strategy. This Chinese engine works on a pay-per-click platform like Google AdWords. However, unlike AdWords, there are many complicated conventions that need to be followed because of the way it’s set up and censorship. At Results First, our campaign managers take the stress out of your hands and work with you to craft a successful online campaign to succeed in the Chinese market.

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Advertising to the Chinese market requires a special touch that is as compelling as it is culturally specific.
Our experts in NZ have years of experience on the ground in China to bring you a specific advertising solution that appeals directly to the local market. With also have a sister company in Hong Kong, who we utilise to give us further insight into Baidu and the local area.

With campaigns that help a business make a name for themselves in the booming Asian market, we develop a strategy that will help you turn heads. Combining branding, strategic placement and scintillating copy with an overall strategy, we give you an edge in this prosperous market, making it even easier to drive business forwards.
If you have an e-commerce store, we will integrate leading payment technologies such as Alipay and UnionPay to ensure your website performs well in the Chinese market.

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Speak to us for more information on how you can reach a brand new audience with online marketing in China. With individualised strategies and client-focused support in New Zealand, we will help you improve your standing in global search engine results pages. Join other forward-thinking and successful western brands (such as Sephora, Mercedes-Benz and Hennessey) that have used Baidu paid search results with large-format ads. It makes perfect sense that companies looking to succeed in Asia would advertise on Baidu. Get in touch to find out more.


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